"found that all the local business from my childhood [have] been extirpated by Wal-Mart. If there is one single symbol for the demise of regional American culture, it is this superstore prototype, a huge capitalist boot that stomped the mom and pops, like soft, damp worms, to death" (Ozeki 56).
This attitude towards Wal-Mart has been adopted throughout the book, with constant references to destroying American culture. Jane is also a documentarian and she states that
"to a documentarian, Wal-Mart is a nightmare. When it comes to towns, Hope, Alabama, becomes as Hope, Wyoming...and in the end, all that remains of our pioneering aspirations are the confused and self-conscious simulacra of relic culture" (Ozeki 57).
The author has obviously put a cynical twist on the growth of Wal-Mart and their corresponding business practices. I decided to do some library research and look more into the topic of just how Wal-Mart grew into such an immense power and what it means for the average American. I first wanted to look the jobs that Wal-Mart creates. This is a hotly debated issue and many contests and many actually argue that Wal-Mart destroys more jobs than it creates.
In the book The Wal-Mart Effect, authored by Charles Fishman reports the findings of a study conducted by Emek Basker, an economist with a Ph.D. from MIT. She studied whether the arrival of Wal-Mart had a real effect on retail jobs in nearby areas. According to her data, an average of 100 new jobs are added the first year after a Wal-Mart opens. Although a typical Wal-Mart employees anywhere from 150 to 350 workers,when a new Wal-Mart opens, it is replacing other neighboring businesses, which means that 50 people are laid off. In one year, that is a net gain of 100 jobs. A few years after, retail employment drops and the net total drops to 50 jobs. This is because the boom of Wal-Mart is dependent upon beating out existing retailers. Within five years of a gran opening of Wal-Mart about four stores go out of business and 250 lose their jobs. So within a time frame of five years, the opening of a new Wal-Mart only results in a net gain of about 30 jobs (Fishman 143-145).
This data points shows that all the new buzz and excitement surrounding the opening of a new Wal-Mart store may not be so enticing after all. One would expect a greater positive impact on neighboring communities with regard to jobs. Wal-Mart consistently promotes that it is a provider and active member for the community, but the evidence shows that this claim has no real basis. This a threat towards Wal-Marts ethos, their credibility in the eyes of the customer.
[library research / quotes]
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